Lab-grown diamonds have moved from a niche to a mainstream category in fine jewellery. For retailers and brands, they offer an opportunity to reach new customers and design more freely.

New customers and price points

Lab-grown diamonds make larger centre stones and fuller diamond designs accessible to more buyers. Many retailers find they attract younger, value-conscious customers who might otherwise have chosen fashion jewellery.

More design freedom

With a lower cost per carat, designers can create statement pieces, tennis bracelets and eternity bands that would be prohibitively expensive with mined stones.

What to look for in a supply partner

  • Consistent quality and cut standards across parcels
  • Reliable matching of size, colour and clarity for multi-stone pieces
  • Independent grading for centre stones
  • Clear disclosure that the diamonds are laboratory-grown
  • Manufacturing capability to turn designs into finished jewellery

How we help

From polished diamond supply to private-label manufacturing, we work with jewellers and brands to build lab-grown collections that sell. Get in touch to discuss your requirements.